Shopee SDK API Reference - v2.8.0
    Preparing search index...

    Interface GetAllCpcAdsDailyPerformanceResponseDataItem

    GetAllCpcAdsDailyPerformanceResponseDataItem sub-interface for GetAllCpcAdsDailyPerformanceResponse

    interface GetAllCpcAdsDailyPerformanceResponseDataItem {
        broad_conversions?: number;
        broad_gmv?: number;
        broad_item_sold?: number;
        broad_order?: number;
        broad_roas?: number;
        clicks?: number;
        cost_per_conversion?: number;
        ctr?: number;
        date?: string;
        direct_conversions?: number;
        direct_gmv?: number;
        direct_item_sold?: number;
        direct_order?: number;
        direct_roas?: number;
        expense?: number;
        impression?: number;
    }
    Index

    Properties

    broad_conversions? broad_gmv? broad_item_sold? broad_order? broad_roas? clicks? cost_per_conversion? ctr? date? direct_conversions? direct_gmv? direct_item_sold? direct_order? direct_roas? expense? impression?

    Properties

    broad_conversions?: number

    Ad orders / total number of clicks on the Ad. (the item gets purchased as long as there are other items from the same shops got click.)Please kindly note that the broad_conversions in the API reflected to Seller Center - Shopee Ads Module FE is Conversions Rate.

    broad_gmv?: number

    Total sales generated from Ad over a certain time frame (the item gets purchased as long as there are other items from the same shops got click.)

    broad_item_sold?: number

    item sold within 7 days after clicking on the ads.(the item gets purchased as long as there are other items from the same shops got click.)Please kindly note that the broad_conversions in the API reflected to Advertiser Platform is Conversion Rate.

    broad_order?: number

    Buyer place an order within 7 days after clicking on the ads; (the item gets purchased as long as there are other items from the same shops got click.)Please kindly note that the broad_order in the API reflected to Seller Center - Shopee Ads Module FE is Conversions.

    broad_roas?: number

    Ad GMV/Ad Expenditure. (the item gets purchased as long as there are other items from the same shops got click.)

    clicks?: number

    Total number of clicks on the Ad

    cost_per_conversion?: number

    (Cost Per Conversion) Ad's average cost per sales conversion

    ctr?: number

    Ctr, click-through rate measures how often shoppers who see an ad end up clicking it. CTR = Clicks / Impressions

    date?: string

    This is the parameter to indicate which date the performance record belongs to.

    direct_conversions?: number

    Ad orders / total number of clicks on the Ad. (item gets purchased from the clicked ads.)Please kindly note that the direct_conversions in the API reflected to Seller Center - Shopee Ads Module FE is Direct Conversions Rate.

    direct_gmv?: number

    Total sales generated from Ad over a certain time frame Typically 7 days. (item gets purchased from the clicked ads.)

    direct_item_sold?: number

    item sold within 7 days after clicking on the ads. (item gets purchased from the clicked ads.)

    direct_order?: number

    Buyer place an order within 7 days after clicking on the ads (item gets purchased from the clicked ads)Please kindly note that the direct_order in the API reflected to Seller Center - Shopee Ads Module FE is Direct Conversions.

    direct_roas?: number

    Ad GMV/Ad Expenditure. (item gets purchased from the clicked ads.)

    expense?: number

    Ad Expenditure

    impression?: number

    Number of times buyers see ads

    Settings

    Member Visibility

    On This Page

    Properties